Head of Performance Marketing

Are you passionate about performance marketing and a data-driven doer, who lives and breathes digital marketing? Then this is a unique opportunity to join a fast growing company and creative team.

Are you passionate about digital marketing in general and a performance marketing expert in particular?

The role as Head of Performance Marketing offers an opportunity to make an impact within an inspiring, ambitious, value driven, and international environment that promotes results, personal development, and a collaborative approach.

About the role 

Working with the CMO, the Head of Performance Marketing will, together with the channel specialists, lead and drive continuous improvement across all performance marketing channels. We are looking for an experienced and ambitious individual with deep expertise and proven track record of driving profitable growth while developing and managing a team. We also believe that you have a passion for digital marketing, a high level of customer focus, and experience in transforming marketing performance data into digestible, actionable insights.

The Sales & Marketing department is a full-service in-house agency, working with SEM, SEO, Branding, content production, campaign management and CRM where the Performance Team is the engine, managing a broad media mix, including platforms such as Google, YouTube, Bing, Yahoo, Facebook, and Pinterest.

How you make an impact

  • Analyzing channel and campaign performance to identify growth opportunities as well as potentials for cost savings.  Particular focus on scaling and improving performance within Facebook properties.
  • Leading and developing our Performance Team, ensuring best-in-class execution across all channels.
  • Keeping up to date with current developments within the online marketing industry to proactively incorporate relevant innovations.
  • Leveraging data-driven attribution model further and lead development of potential future customer journey tracking.
  • Supporting efforts to build a known and liked RugVista brand together with our Creative Brand team.

What you bring

  • Deep expertise and experience from managing day-to-day campaign performance on both Facebook and Google platforms. 
  • Outstanding analytic capabilities, strong business acumen, and a structured problem-solving approach and mindset. 
  • Experience from digital marketing for e-commerce.
  • Experience of attribution for multichannel marketing.
  • Specialist at Facebook and Instagram, and a source of knowledge when it comes to Video and Display.
  • Thoughtful leadership skills as well as high drive when working alone.
  • Energy, impact-oriented mind-set, and desire for personal development.
  • Experience using FB Ads Manager, Google Ads, Google Analytics, GTM, Google Data studio, Search Console, Big Query and MS Office applications, especially Excel.
  • Proficiency in English a must. Swedish a plus. 
  • Preferably 3+ years of experience in a similar position.
  • University marketing degree, or equivalent.

What we offer 

  • Opportunity to help shape the Sales & Marketing department’s future development and to work in a high paced, challenging, and cooperative environment. 
  • A diverse and international organization committed to creating and maintaining an inspiring workplace where everyone loves to go to work.
  • Competitive benefit package. 
  • A culture inspired by our values; Focus on impact; Stay true; and Be entrepreneurs.

RugVista Perks

  • Extraordinary international colleagues.
  • Flexible working hours & possibility to work from home.
  • A generous employee discount on the products we sell.
  • Free coffee, fruits, and snacks.
  • Breakfast on Thursdays.
  • Generous wellness allowance.
  • Onsite masseuse and yoga.

Start date: June or as per agreement. 

We are reviewing candidates continuously, so please submit your application as soon as possible but no later than May 31st 2021.

About RugVista  

RugVista is one of Europe’s leading independent online retailer of rugs with a successful track-record of profitable growth during the past 10+ years.  We operate two Brands (RugVista and CarpetVista) with local language web-shops in 18 markets and offer the most desirable and comprehensive rug assortment available online. RugVista operates a Direct-to-Consumer business model meaning that most products are developed in-house and sold to end-customer through the company’s own web shops.

RugVista’s organizational purpose is to “help people to a home they love” and our business vision is to “become the center of gravity for the European rug industry”.  We also have a specific focus on driving environmental, social, and economic development in the geographies where our rugs are made.

RugVista is listed on Nasdaq First North Premier Growth Market, recorded 2020 revenues of about 560 MSEK, and about 75 people work within our different functions.

Or, know someone who would be a perfect fit? Let them know!


Ringugnsgatan 11
216 16 Limhamn Directions View page

Our company culture

Our People Vision is to attract, motivate, and retain extraordinary people. 

We are committed to recruiting the most qualified people independent of background or personal preferences. Starting your career with us means situating yourself in an international environment and a daring and engaging company culture. 

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